Why do I need a logo?

Having a logo is one of the most important part of your business brand recognition. Your logo often gives customers and clients their first glimpse into your brand identity. It is extremely important to your business and to the branding of your company’s name, but it is also important to help attract new customers. When people see an eye-catching logo on advertisements or promotional products, it will stand out. Plus, many times people will remember seeing a cool logo for a company that provides what they need, which is even better because you would probably be the one they contact first.

 

No, I don’t have a logo! What do I do?

A logo design is the first thing we will need to design/develop before we do anything else. Whether you are wanting a website design, business card design or a vehicle wrap design you need a logo first. A logo design essentially says everything about who you are and what your company does. It is also the only way that people will recognize your company or brand. You can check out our logo design packages and pricing here. You can see our logo design samples here as well.

 

What Does A Logo’s Color Say?

In any logo, color is a very important element. After all, color has been shown not only to affect people’s mood, but also their buying choices when they shop. You can find all sorts of guides and infographics breaking down the thoughts and feelings that color can inspire. Here are some examples of the emotions and impressions that colors have been shown to convey:

Psychology and Meaning of Colors

 

And in all aspects of logo design, it’s important to make sure your logo can be shared and reproduced on a wide variety of advertising materials including websites and all sorts of printing materials. Your logo is your brand your identity, and having a brand symbol that translates well across multiple mediums without changing is an important part of sharing what your company’s identity is.